INSURERS SOLVE THE CUSTOMER EXPERIENCE EQUATION 

THROUGH OUTSOURCED CCM


About This ViewPoint from SMA:

Customer Communications Management (CCM), in conjunction with SDO (strategic document outsourcing) is a primary area that insurers are addressing in the quest to deliver a better customer experience. The documents and communications that are exchanged with prospects, policyholders, and agents have a major influence on their experience and company perception. More and more insurers are entertaining the option of outsourcing part or all of their customer communications to trusted partners – looking for end to end providers with offerings that can handle content authoring, electronic bill presentment and payment (EBPP), document assembly, e-delivery, self-service, and print management. 

  Viewpoint Report on Customer Communications Management in Insurance

Who Should Read This Paper?

Insurance executives in:

  • Operations
  • Marketing
  • Claims
  • Strategy
  • Legal / Compliance
  • Product Management
  • User Experience
  • Distribution
  • Support Services
  • Information Technology

 

 



 

CEDAR Document Technologies is a leading provider of hosted/managed Digital Customer Communications Management (Digital CCM) solutions. CEDAR’s Digital CCM services include batch and real time data APIs, comprehensive content management, multichannel composition, delivery, archival and reporting services. The CEDAR Digital CCM platform provides a single source for all communication activity for customers, marketing, support, audit and compliance. www.cedardoc.com