INSURERS SOLVE THE CUSTOMER EXPERIENCE EQUATION 

THROUGH OUTSOURCED CCM


About This ViewPoint from SMA:

Customer Communications Management (CCM), in conjunction with SDO (strategic document outsourcing) is a primary area that insurers are addressing in the quest to deliver a better customer experience. The documents and communications that are exchanged with prospects, policyholders, and agents have a major influence on their experience and company perception. More and more insurers are entertaining the option of outsourcing part or all of their customer communications to trusted partners – looking for end to end providers with offerings that can handle content authoring, electronic bill presentment and payment (EBPP), document assembly, e-delivery, self-service, and print management. 

  Viewpoint Report on Customer Communications Management in Insurance

Who Should Read This Paper?

Insurance executives in:

  • Operations
  • Marketing
  • Claims
  • Strategy
  • Legal / Compliance
  • Product Management
  • User Experience
  • Distribution
  • Support Services
  • Information Technology

 

 



 

CEDAR CX Technologies provides a Customer Experience (CX) Platform delivered as a hosted managed service. Our proprietary, configurable platform supports B2B and B2C omnichannel communications and replaces outdated and limited tools. www.cedarcx.com